The clock is ticking: The EU Packaging and Packaging Waste Regulation (PPWR) will come into force on August 12, 2026. In the future, packaging for all products must not only meet product compliance requirements - from design and documentation to labeling - but will also be subject to stricter guidelines regarding recyclability, reusability, disposal, and material reduction.
The challenge: The text of the regulation is comprehensive and difficult to understand - yet compliance with the requirements is mandatory for all economic operators who offer their packaged products on the European market. As with all product compliance requirements, the principle applies here as well: “No compliance, no market.”