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Brands & advertising

Whatever the challenge facing your brand, we will find the right solution for you.

Finding an IP advisor who thinks both critically and imaginatively can make all the difference to the success of your brand. We are your one-stop shop: focused strategic input and high-volume efficiency from one team. You will get timely, clear, usable advice whenever you interact with us, from people who are easy to work with and fully committed to your brand’s lasting success.

We draw on our broad spectrum of experience in IP rights. Our work spans all areas of brand protection including trade marks, copyright, designs and advertising – and in light of language and cultural nuances. Our international filing practice manages over 75,000 live marks so you benefit from economies of scale – and experience. Our insights from litigating and licensing brands inform how we advise on strategies for protecting them with suitable registrations. In reverse, what we learn from our portfolio work feeds directly into our litigation and commercial work. When we've fought hard to secure protection for a brand, we are well placed to know its strength and advise accordingly.

Our market-leading position in IP means that we are well placed to spot changes in the world around us and advise you on breaking news, which means you have more time to exploit fresh opportunities or mitigate risks. We deliver tailored training and industry insights, from our international brand protection guide On Your Marks to our Brands Forum events.

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Brexit

What the EU-UK Trade and Cooperation Agreement means for intellectual property owners

12 January 2021
In-depth analysis

by multiple authors

Click here to find out more
EU and British cargo containers
Brexit

Brexit – what's the deal for business?

12 January 2021
Briefing

by multiple authors

Click here to find out more
pharma
Brands & advertising

Novartis vs Bayer

A reminder to always substantiate claims in pharma ads

28 December 2020
Quick read

by Judith Krens and Marthe Riewald

Click here to find out more
Solving Puzzle
Brands & advertising

"Bait and switch" selling: when is it OK to sell competing products?

18 December 2020
Quick read

by Nina Goodyear and Louise Popple

Click here to find out more

Our team

Please feel free to contact any of the people listed here for more information about our capabilities and their expertise. You can also search for a particular individual or see the whole team by using our people finder.

Online services

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Download: media & tech law

Providing insight, guidance and debate on key developments in the media and technology sectors, and the legal implications for businesses.

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PlugIn

The economy is digitizing at a rapid pace. Products, services and processes that were once flights of fancy are now possible. Are our current legal structures fit for purpose - or is digitization overtaking the law? On our PlugIn platform, we write about our possible digital future.

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