Dr. Christian Tenkhoff

Christian helps clients secure their brands globally. His practice covers all aspects of trade mark law, including brand clearance, prosecution and enforcement.

Christian manages the trade mark portfolios for some of the world’s leading brands in technology, media, life sciences, luxury and retail. With more than a decade of experience in litigation, he frequently handles high-stakes disputes – especially those involving unconventional marks, trade dress and consumer surveys. His most recent cases include C-832/21 VOGUE, T-175/22 BREZTRI and T-591/22 Polaroid.

Christian heads the Beijing Tailun IP Agency in China.

Trade Mark Litigation 101

This guide draws on our wide-ranging experience acting on some of the most significant trade mark disputes in recent years to provide a comprehensive overview of trade mark litigation across Europe and the UAE.

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CV

Since 2024 Partner, Taylor Wessing

2019 Salary Partner, Taylor Wessing

2014 – 2019 (Senior) Associate, Taylor Wessing

Career

Since 2024 Partner, Taylor Wessing

2019 Salary Partner, Taylor Wessing

2014 – 2019 (Senior) Associate, Taylor Wessing

Education

2018 M.Sc., London School of Economics and Political Science (LSE)

2014 LL.M., University College London (UCL)

2013 Admitted as a lawyer, Hamm

Publications

Brands in the Metaverse: The Concept of ‘Interdimensional Confusion’ Between the Physical and the Virtual Space under EU Trade Mark (co-author), GRUR Int. 2023, 643-649

German trade marks law (co-author), in: Munich Handbook on Intellectual Property Law, ed. Gordian N. Hasselblatt, C.H. Beck, 6th edition 2022

Anything but ordinary: Where insights from behavioural economics meet the "average consumer" in EU trade mark law, MarkenR 2018, 281-288