23 mai 2025
Cologne-based fintech company Aufinity Group (known in Germany under the brand name bezahl.de) has successfully completed a $26 million Series C financing round. The financing round was led by BlackFin Capital Partners, a leading European private equity firm focused exclusively on financial services and fintech. Existing investors PayPal Ventures and Seaya Ventures also participated in the round.
BlackFin was advised on all legal aspects of the transaction by a Taylor Wessing team led by Dr Armin Bartsch, partner at the Berlin office and Corporate Technology/Growth VC expert.
With its Aufinity platform, the Aufinity Group is the market leader in digital payment management in the automotive sector. The platform enables car dealerships and OEMs to fully digitise and optimise their payment processes – from vehicle sales to after-sales. The current investments will support the company in further expanding its market-leading position in Europe, entering new markets and intensifying strategic partnerships with car manufacturers.
Focused on investing in financial services companies, BlackFin is the European sector leader with over €4bn assets under management. With its venture capital strategy, BlackFin invests in the fastest growing fintechs and insurtechs across Europe from Series A to Series C. Founded in 2009, BlackFin Capital Partners is an independent private equity and venture capital firm led by nine partners who have worked together as managers and entrepreneurs in the financial industry for decades. The team has c. 50 professionals across offices in Paris, Frankfurt, Amsterdam, Brussels and London.
Aufinity Group GmbH, based in Cologne, was founded in 2018 by Lasse Diener and Ulrich Schmidt and specialises in the digitalisation and automation of payment processes in the automotive sector. With ‘bezahl.de’ for the German-speaking market and ‘Aufinity’ for the international market, the company helps car dealerships and OEMs to increase their efficiency, improve liquidity and optimise the customer experience. In spring 2025, the company opened new offices in Madrid and Rome.
Taylor Wessing Germany: Lead Dr Armin Bartsch (Salary Partner), Jasmin Bechtold (Associate), Felix Paul (Professional Support Lawyer), all Corporate Technology/Growth VC, Berlin; Dr Gregor Schmid (Partner), Caroline Bunz (Associate), both IP/IT Berlin; Miroslav Duric (Senior Associate, Regulatory, Frankfurt am Main); Nico Jänicke (Partner), Kübra Inan (Associate), both Employment, Pensions & Mobility Berlin; Katrin Schultz (Associate, Commercial, Berlin)
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