Greenwashing

3 avril 2023

6 Publications

6 Publications

Green Claims Directive: EU to set strict minimum criteria for communication and substantiation of environmental claims

Daniel Wiemann looks at the EC's proposals for tackling greenwashing.

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The risks of making environmental advertising claims

Timothy Pinto looks at recent ASA decisions on greenwashing in the context of the UK's regulatory framework.

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Green Advertising in Germany – making carbon neutral claims

Andreas Bauer looks at rules around making carbon neutral claims and analyses recent German case law.

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The French regulatory arsenal against greenwashing: challenging times for marketers making environmental claims

Marc Schuler and Hugo Khalfallaoui look at the regulatory approach to greenwashing in France.

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Dutch Advertising Code Committee tightens rules for sustainability claims

Margot van Gerwen and Nick Strous look at the new Dutch Sustainability Advertising Code.

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Checklist for green claims in Austria

Martin Prohaska-Marchried and Martina Stranzinger provide the top 15 points for marketers to consider when making green claims in advertising in Austria.

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