2019年2月21日
Hospitality in the News
Your latest instalment of articles and opinions from across the Hospitality sector.
TW: thinkingdifferentlyBrand overload? Almost every month, it seems one of the global brands announces the launch of a new "brand". Already in February, IHG has announced a new all-suites brand (not to mention the purchase of Six Senses) and Accor is poised to launch Greet. Hilton and Hyatt are next. Are the global brands undermining their existing brands by creating these new "brands"? We find it hard to keep up, and this is our day job. How do consumers not get confused? Marketing guru Seth Godin has written an interesting blog post considering whether these are really "brands" or just "logos". |
Did you know?Score one for the humans: Japan’s henn-na hotel fires half its robot workforce. |
Latest news
UK pub toasts recovery as restaurant chains struggle
(Financial Times)
This technology may also improve hotel staff friendliness
(Forbes)
Pierce Bainbridge files class action on behalf of travellers worldwide in the Marriott data breach
(PR Newswire)
Power plants: How vegan menus are becoming mainstream
(The Caterer)
Rapid rise of cannabis related tourism helps fuel market growth
(Hotel News Resource)
The art of creating an effective queue
(CNN)
