Alliances and profit-sharing agreements
Companies have become increasingly flexible in the ways they partner with third parties. Historically, companies would have tended to enter into joint venture arrangements in order to do so. Today, companies are far more likely to enter into alliances, profit and benefit sharing agreements and other forms of economic joint ventures rather than to a traditional corporate joint venture vehicle.
These arrangements are always fluid and require lawyers to have a very clear commercial understanding of the business and the objectives of the parties and to approach any such arrangement from a common sense, forward thinking and solution finding perspective.