Advertising and marketing are the themes of this edition of Download. The UK sees moves underway in a variety of sectors, from food to financial services, to reinforce trust in how consumers interact with online commercial messaging. While the solution is not always more regulation, it is clear that regulators across the board are concerned to empower consumers to know when they are being marketed to and what will be done with their personal data.
Download looks at issues affecting the ability of technology businesses to enforce, protect and exploit their patents across borders. We consider the present parallel tracks in Europe and the UK and the latest on the Unified Patent Court which could transform the European patent landscape. We also examine the increasingly familiar concept of patent trading and highlight how the new Technology Transfer Block Exemption applies to patent agreements.
> A two track attack – patent revocation in the EPO and UK
> The UPC and Unitary Patent: momentum gathers
> Patent exchange
> The new Technology Transfer Block Exemption
17 September 2014
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Graham is a partner in the Technology team. Graham previously worked in the software industry and was head of legal at a mobile Internet business.
Niri is head of the UK Intellectual Property and Media & Entertainment groups and is regarded as one of the leading lawyers in the fields of soft IP and media by independent directories.
Tim is senior counsel and head of the firm's Publishing group. Tim's legal expertise combines media, intellectual property and advertising.
Lorna Caddy is a senior associate focussing on media, technology and brands. She edits and regularly contributes to Download.