Download: Media and Tech Law
Providing insight, guidance and debate on key developments in the media and technology sectors, and the legal implications for businesses.
Preparing for London 2012
The London Olympics this summer will generate huge quantities of content (user-generated and editorial) and promotion about and relating to them. In this month's Download, we discuss how LOCOG and the IOC will seek to control that activity (ambush marketing) and we look at examples of why they are concerned about it.
> Advertising and social media featuring the Games
> Ambush marketing - an Olympic headache
> On your marks and get set for the Olympics
> Have you checked your Olympics tickets?
Connecting 2011 and 2012
Super injunctions, privacy, hacking and Twitter all made the headlines in 2011. But libel reform, cookies, cloud computing and intermediary liability were also salient issues. These and more are likely to develop in 2012, as the relentless innovation of digital media continues to keep us gripped.
> What legal developments will 2012 bring?
> What technological developments will 2012 bring?
> Social Media - A Review of 2011
> The year the cookie crumbled?
Coming Up
28 March 2012
Data Protection European Framework Seminar
Taylor Wessing will run a breakfast seminar on 28 March 2012 covering: the key changes proposed to European data protection law; the implications; how businesses can make their voice heard during the consultation process; and what happens next.
Graham is a partner in the Technology team. Graham previously worked in the software industry and was head of legal at a mobile Internet business.
My View
"As consumers increasingly expect content any time and any place, and as businesses continue to look for flexibility and cost reduction, cloud based solutions will become part of the new normal."
Niri is head of Taylor Wessing's UK Media and Entertainment Group and is regarded as one of the leading lawyers in the fields of soft IP and media by independent directories.
My View
"The explosion in the use of social media has highlighted the need for legal reform to keep pace with the technological and commercial developments that have happened in the field"
My View
"Innovative and fast-developing digital technology gives consumers superb content. Legislation can hardly keep pace, and judge-made law can often take years to determine. A commercial view is necessary to overcome the inevitable legal challenges."